The phrase "turning ideas into action" is a Russian doll.
The idea of managing the implementation process is critical for at least two reasons:
a] Effective use of resources - Investing in an idea uses resources that can be applied to another idea. However, all ideas have no possibility of success.
b] Prevent redesign. There is usually not enough time to properly develop and commercialize the product, but it seems that there is always time to go back and fix it. It is estimated that the cost of redesigning each year is from low to high billion.
The effective concept of implementation involves many disciplines:
a] Effective creative choices - the first stage of innovation. Innovation can be defined as choice of ideas, development and commercialization [as opposed to creativity, creativity can be defined as problem identification and creative generation].
b] Effective creative development - involves second-tier capabilities. In the case where effective idea selection may be focused on management, sales and end-users, the development of ideas also requires technicians, designers, etc.
c] Effective creative commercialization - which involves Tier 3 capabilities.
Each of the above can be further drilled to increase efficiency. For example, an idea choice might involve:
a] Choose an idea based on the type. Some idea types have a higher probability of success than others.
b] Choose ideas based on strategy, ability and technology.
c] Choose an idea based on actual obstacles.
d] Choose ideas at various stages of the idea funnel.
e] Choose ideas based on the interests of the end user.
there are more......
These and other topics are discussed in depth in an MBA paper on managing creativity and innovation, which can be purchased from http://www.managing- [and creative and innovative DIY audits, Good Idea Generator software and Power Point demos]. Creativity.com
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Orignal From: Creativity and innovation management - turning ideas into action
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