Tuesday, April 9, 2019

Create video education training for the company - Book review

Maybe your first job is at McDonald's, they let you enter the lounge, they let you see a corporate video, how to tie the trash bag in the hall so they don't slide in the plastic container, or how to fold it It is given to customers. You may remember a company video explaining how a chef who cooks a large Mac "stars" cheese, which means folding the edges over the square cheese around the round ground beef pie.

So today's corporate video training and coaching is used by companies of all sizes. It is also used in every department of our government, from the military to the US Department of Agriculture's forestry services. Maybe you want to know more about corporate video teaching and training, if any, I would like to recommend your book and the books I actually have in the library, as well as the franchise I have used in the company. To help me make a video for our franchise team. The name of this book is;

"Enterprise Teaching Video" from

 Author: Diane M. Gayeski, Prentice Hall Publishers, 1983 and 1991, [288pp], ISBN: 0131732536.

Although corporate video technology has been hyperspace since 1983 and 1991 with the advent of personal computers, YouTube and all digital software programs, all theories still exist. The basic principles behind corporate video training and teaching have not changed. There is no way for humans to learn. Although their focus is now shortened, you must add more graphics to your video to get their attention. In essence, visual video training is still basically the same.

So, if you're thinking about making instructional videos at a company, even if you only own a small business, I want you to buy this book. In fact, I think you will see the glory behind it, and you are one step closer to what Michael Gerber said in his large book in the early 90s; "Electronic myth." Please consider.




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